The Home for ICT VAR Revenue Growth
Transform quoting and renewals into your competitive edge.
Where 25 Years of Industry Experience Meets Evolving ICT VARs’ Needs
Annual VARs' Quote
No. Of Annual Quotes
Annual Renewal Items
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Currencies
The Home for ICT VAR Revenue Growth
StrataVAR was born from the collective wisdom of ICT VAR industry veterans, who have closely observed the industry's evolution over the past 25 years.
While VAR sales started incorporating a variety of tools, a glaring gap remained—manual, spreadsheet-driven work that was not only time-consuming but fraught with errors, directly impacting bottom-line profitability.
Acknowledging that VARs have unique, complex needs that demand specialized attention, it became clear there was a need for a purpose-built revenue solution.
This led to the creation of StrataVAR, a revenue lifecycle platform designed to meet the intricate demands of VAR operations, aiming to enhance profitability by eliminating manual errors and inefficiencies.
Our Mission
We are dedicated to simplifying and automating the revenue lifecycle for ICT VARs. Stratavar aims to make quoting and renewals seamless, enabling VARs to achieve operational excellence and unlock growth.
Our Team
Raphael Epstein
CEO and Founder
With over 40 years of experience in high-tech and software, Raphael Epstein is the visionary leader behind StrataVAR since its inception in 2015. Notably, he founded Netformx and pioneered the industry's first automated network design solution, DesignXpert. Prior to his entrepreneurial journey, Raphael served as the Head of the Computer Department in telecommunications for the Israeli Defense Forces.
Adam Dodo
VP Sales & Marketing
Adam is a seasoned Sales & Marketing Dynamic leader with over 30 years of rich experience and a demonstrated ability to grow sales and business. Specializing in sales within the ICT VAR space and CPQ solutions, Adam brings a wealth of expertise to his role, with a proven track record of success in both the USA and EMEA markets.
Dima Rivlin
CTO
Dmitry Rivlin brings over three decades of expertise in the IT industry to his role as Chief Technology Officer at StrataVAR. His extensive tenure includes over 10 years at Salesforce, where he served as a senior developer and architect, leading high-profile projects for prominent financial, telco, and government clients.
Ofer Restatcher
VP R&D
With over 25 years of experience in software development, Ofer seamlessly integrates extensive expertise with visionary leadership. Notable VP R&D roles at Gix Media and OpenLM have seen him specialize in B2B and B2C platforms, driving innovation and guiding global teams to success in high-tech endeavors.
Guy Laks
Director of Product Management
Guy is a seasoned product leader with more than 25 years of experience in the ICT VARs and Cisco Partners ecosystem. He has been instrumental in delivering innovative business solutions throughout his career, notably earning the Best Business Innovation Award for projects delivered to industry giants like BT and NTT. Guy's contributions have been pivotal in shaping Netformx's success.
Raphael Epstein
CEO and Founder
With over 40 years of experience in high-tech and software, Raphael Epstein is the visionary leader behind StrataVAR since its inception in 2015. Notably, he founded Netformx and pioneered the industry's first automated network design solution, DesignXpert. Prior to his entrepreneurial journey, Raphael served as the Head of the Computer Department in telecommunications for the Israeli Defense Forces.
Our Values
Innovation & Expertise
Two decades of industry insights fuel our forward-thinking solutions.
Trust & Transparency
We prioritize clear, honest partnerships for lasting success.
Customer Focus
Your goals drive our collaborative, tailored approach to solutions.
Trusted by ICT VARs.
Loved by their End-Users.
“With Stratavar, we’ve experienced a significant improvement in efficiency. Our turnaround times have been dramatically reduced, thanks to the accurate and seamless allignment between our engineers’ quotes and the proposals we present to our customers.”
“Without a smart tool to help you navigate the whole quoting cycle, you end up burning valuable resources. StrataVAR’s PqW proved to be ideal for handling all these options and tracking them as well.”
“StrataVAR has been one of the best Salesforce partners that we have worked with, and we have worked with several.”
“StrataVAR has optimized our operations, making our quoting process faster, more accurate, and easier to manage.”
Transform Your Quote-to-Revenue Process
Ditch the manual, error-prone spreadsheets and embrace the quoting solution that streamlines your processes with accuracy and efficiency.
